Ithra - Mozart (Director’s Cut - Cinema Commercial, 2021)

A brilliant concept by the guys at Leo Burnett that portrays several historical geniuses and how their life could have been effected by Social Media if it had existed back then.

Our story tackles cyberbullying and portrays a young Wolfgang Amadeus Mozart. An important and relevant subject matter which should be taken seriously by kids and parents alike.

Production:

Client: Ithra
Agency: Leo Burnett Jeddah
Creative: Thierry Chehab
Accounts: Makram Khatib, Julia Masri

Cast:
Mozart: Iaone Aslanishvilli
Piano Double: Revaz Marshania
Leopold Mozart: Kakhaber Khoshtaria
Anna Maria Mozart: Monika Jaranovska

Prod Company: Filmworks Dubai
EPs: Julie Smythe, Jax Dyer-Donaldson
Producer: Karin Bracher
Production coordinator: Bruna Weichert
DOP: Michael Lagerwey
Post House: Satori Dubai
VFX: Ciji James
Sound: Moheb Iskander
Graphic Design: Massimiliano Bibbò